App users are surprisingly demanding. When they click on the download button, they expect an attractive and easy to use interface, infinite updates, great customer support, full documentation, and a fast solution to whatever problem it is they are trying to solve – all of this for .99 cents or less.
Developers that focus on user centred designs tend to come up with interfaces that allow users to operate and learn more quickly. These systems are quicker to manoeuvre, simpler to understand, and less prone to errors.
When businesses develop new apps they usually struggle to get valid and qualitative feedback from users. Many companies battle with searching for people that will provide honest thoughts on the mobile and web apps they have created.
Fixed price contracts can be rather tricky in a Scrum environment. Classic software development and Agile software development are very different from one another, and things that work in one environment don’t necessarily work in another.